The Platformisation of Consumer Culture
Dublin Core
Title
The Platformisation of Consumer Culture
Subject
Information technology
Media studies
Internet
Media studies
Internet
Description
This book offers a unique methodological guide for social and marketing scholars interested in understanding and using digital methods to explore the processes of platformisation of consumer culture unfolding on digital media. The book introduces the reader to key digital methods concepts, strategies, and techniques through a set of ad hoc case studies focused on the most prominent digital platforms (such as Facebook, Spotify, or TripAdvisor) as well as emerging trends in digital consumer culture (such as, the consumption of nostalgia, the radicalisation of taste, or ephemeral consumption).
Creator
Alessandro Caliandro,
Alessandro Gandini,
Lucia Bainotti,
Guido Anselmi
Alessandro Gandini,
Lucia Bainotti,
Guido Anselmi
Source
https://library.oapen.org/bitstream/handle/20.500.12657/90094/9789048555109.pdf?sequence=1
Publisher
Amsterdam University Press
Date
2024
Contributor
Mustabsyirah
Rights
Creative Commons
Format
PDF
Language
English
Type
Textbooks
Files
Collection
Citation
Alessandro Caliandro,
Alessandro Gandini,
Lucia Bainotti,
Guido Anselmi, “The Platformisation of Consumer Culture,” Open Educational Resource (OER) - USK Library, accessed January 31, 2026, http://oer.usk.ac.id/items/show/8921.